by Karen Wong | Oct 9, 2017 | Marketing Tips, POS Tips
With many large retailers offering loyalty programs, it’s easy to think that there isn’t value for small retailers to develop their own programs. But there are a number of reasons as to why this isn’t true: Lower Cost of Acquisition Even if you take into account the...
by Karen Wong | Oct 9, 2017 | Marketing Tips
The busy holiday season is upon us now and retailers everywhere are working hard trying to find cost-effective ways to promote to their target audience. So what can you do if you have a limited marketing budget? Surveys have shown that the majority of shoppers search...
by Karen Wong | Sep 8, 2017 | Marketing Tips, New Products
Can you believe summer is already over? For many of our customers, sales during the next 3 months will be critical to their bottom line. As always, our support team is here for our active plan members should they need any assistance or training to get their stores...
by Karen Wong | Jun 6, 2017 | Marketing Tips
Facebook & Instagram ads can provide incredible results with high click-through rates (CTRs) and conversion rates, but they can be expensive. This is especially true if you aren’t sure how to optimize your ads to drive in-store or online sales while keeping...
by Karen Wong | Apr 19, 2017 | Marketing Tips
Other platforms typically get attention for being the “selling platforms,” but Twitter can hold its own, too. You just have to go about it a little differently. Twitter’s engagement is not like other platforms such as Facebook and Instagram, and it isn’t the go-to...
by Karen Wong | Apr 9, 2017 | Marketing Tips
Facebook and Pinterest have both proven themselves to be incredible selling juggernauts, but imagine being able to sell on the platform with some of the highest user engagements: Instagram.Despite incredibly high user engagement, the limit on web links (only 1 in the...
