by Karen Wong | Oct 16, 2017 | Marketing, Marketing Tips
We’re well into the holiday season now. Most B2C retailers will see a bump as traffic goes up. With shoppers already predisposed to make purchases, this is a great time for small businesses to attract new customers with their social media accounts or to sign-up...
by Karen Wong | Oct 9, 2017 | Marketing Tips, POS Tips
With many large retailers offering loyalty programs, it’s easy to think that there isn’t value for small retailers to develop their own programs. But there are a number of reasons as to why this isn’t true: Lower Cost of Acquisition Even if you take into account the...